Bringing delivery robots into orbit — a campaign designed for US campuses

Starship Robots is a food and grocery delivery service operated by autonomous robots, active in more than 30 university campuses and cities across the US and Europe.

For the 2023 back-to-school season, we created a playful campaign inspired by the brand’s name, Starship. We reimagined their service as an interplanetary journey — where planets became food and Starship robots travelled through space to make the deliveries.

The campaign was rolled out across multiple formats, from posters and roll-ups to social media content and animated screens, bridging physical and digital spaces.