Client: Bershka

Out of Core is Bershka’s footwear label, launched through a campaign that defined its visual identity from the start. We designed the graphic concept for the launch —a bold, product-driven image first unveiled in store windows and later adapted to web and social media. The campaign rolled out across more than 50 stores worldwide, setting … Continued

Bershka is highly active on social media, with a constant flow of content and fast-paced storytelling. In 2022, we developed a dedicated visual direction for their IG Stories —a cohesive identity that strengthened the brand and unified the look of every piece. The concept drew from Gen Z’s everyday digital language: chats, feeds, and photo … Continued

We Are Now is an internal campaign created to spread Bershka’s brand values and culture among employees. We brought the message to life through design and animation —turning their script into a vibrant visual piece that reflects the brand’s energy, diversity, and collective voice.