Designing for the fast rhythm of social media stories

We collaborated with Bershka for several years, designing and animating their weekly Instagram Stories. Each season brought new visual codes and motion dynamics that evolved with the brand’s digital language.

In this edition, we defined the art direction, designed the visual templates, and produced the animations for every content typology. The result was a modular and flexible system that kept Bershka’s content visually fresh, clean, and consistent across time.